lake lovers club partners with shops that are part of thriving lake communities.
marinas, pro shops, boat dealerships and lakefront stores - places where people go to be on the water. we work with wholesale partners across the united states and are open to distributor partnerships in canada and australia.
if that sounds like your shop, we’d love to work together.

why carry lake lovers club
lake lovers club is for people who build their lives around the lake.
it’s a badge for early morning sets, long days on the water and the people who make it what it is. everything we do is rooted in bringing new people into it, spreading lake love and keeping these communities going.
we’ve built this alongside real lake people, so when it shows up in your shop, it already means something.

what wholesale partners get
- products that feel right at home in lake communities, designed for the people who are actually out there.
- consistent drops and new releases that give your customers a reason to come back.
- content and support you can use, without overcomplicating it.
- a brand that stands for something and is making a difference in lake communities nationwide.
as a partner, you’re also part of what we’re building, including initiatives like passing 1,000 handles this summer, giving your shop something real to connect to, not just something to sell.

who this is for
we work with shops that are part of the local lake community.
- marinas and boat dealerships
- pro shops and water sports retailers
- lakefront stores and destination shops
if your customers spend time on the water, you’re in the right place.
this works because it comes from people who live it.
we’ve been on the water since we were kids and in the industry for over two decades. this is part of our everyday.
it’s built for lake lovers, by lake lovers, and people can feel that when they see it.
if that’s what your shop is about, we should work together.
wholesale faq
getting started
lake lovers club wholesale gives marinas, boat dealerships, pro shops and lakefront retailers access to our full product line at wholesale pricing. partners can stock lake lovers club in-store and offer their customers apparel built around life on the water.
we work with marinas, pro shops, boat dealerships and lakefront retailers. if your customers spend time on the water, you’re a good fit.
yes, we work with wholesale partners across the united states and are open to distributor partnerships in canada and australia.
you can apply directly through the form on this page. once approved, you’ll receive access to wholesale pricing, available inventory and ordering.
most wholesale applications are reviewed within 1-2 business days. once approved, you can start ordering right away.
products & inventory
wholesale partners get access to our core product line, including hats, tees and accessories designed for lake life, along with new releases and seasonal drops throughout the year.
yes, we have a minimum order requirement to make sure your shop has the right product mix. full details are shared once your account is approved.
we offer competitive wholesale pricing designed to work for lake shops, marinas and pro shops.
full pricing and margin details are shared once your wholesale account is approved.
we're initially launching our wholesale program with our core product line and will be releasing new products and limited runs throughout the year to keep inventory fresh and give customers a reason to come back.
partnership & support
yes, wholesale partners have access to brand content, product imagery and campaign initiatives you can use in-store and online.
partners can also take part in our initiatives like passing 1,000 handles, giving your shop something real to connect to beyond the product.
lake lovers club is built by people who live lake life every day.
it’s a brand your customers recognize and connect with because it reflects how they actually spend their time on the water and the people they share it with.
lake lovers club is built for people who already spend time on the water, so it resonates quickly in lake markets.
partners see strong engagement from customers who recognize the lifestyle behind the brand and come back for new drops throughout the season.
ready to carry lake lovers club?
apply below and we’ll get you set up.

